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Protect Your Owl Family COVID-19 Communications Campaign

The COVID-19 pandemic sent the FAU community into a remote learn and work model starting in March 2020. The Protect Your Owl Family slogan became the university’s over-arching mindset for dealing with the “new normal” and educating students, faculty and staff on how to protect themselves, family, friends and colleagues. The communications campaign included a signage system, regular emails, social media graphics and video segments.

GOALS: To educate the FAU and broader community on the constantly changing COVID-19 protocols and procedures.

CLIENT: Department of Emergency Management

DEPARTMENTS: Creative Services, Marketing, Video Services, Web Development