Florida Atlantic Online
Bachelor of Arts in General Business
Build a broad foundation in core business knowledge
Bachelor of Arts in General Business
Are you looking for a business degree without limits? The Bachelor of Arts in General Business provides maximum flexibility, allowing you to choose a well-rounded understanding of core business concepts instead of being locked into one specialized major. Our graduates possess a highly versatile skill set, making them appealing candidates for employers across a diverse range of evolving fields. How will you use this flexibility to define your career?
Application Deadlines
Freshman
Summer: March 14
Fall: March 14
Spring: September 15
Other Applicants
Summer: April 15
Fall: July 01
Spring: November 01
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Online Enrollment and Success Team
A dedicated team supports you every step from application to graduation!
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Your Success, Our Mission!
About This Degree
General Business allows the flexibility for you to study what you care most about by applying core concepts from finance, marketing, and management to various business scenarios. Learn how to analyze modern business challenges by selecting courses from thematic groups in areas like Technology, Management, Marketing and Promotion, Data Applications, or International Business. Develop professional skills in business law, financial management, organizational management, and critical analysis/communication.

Career Opportunities
- Management: Office Manager, Management Trainee, Operations Coordinator, Project Assistant
- Sales and Client Relations: Sales Representative, Account Manager, Business Development Representative (BDR), Customer Success Specialist
- Finance and Analysis: Junior Financial Analyst, Financial Assistant, Budget Assistant
- Marketing and HR: Marketing Coordinator, Social Media Analyst, HR Assistant, Recruiting Coordinator
- Administration and General Business: General Manager, Compliance Assistant, Program Coordinator
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