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Florida Atlantic University will increase its visibility and strengthen its image locally, regionally, nationally and internationally by expanding its modes of communicating with internal and external audiences.
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OBJECTIVE 1: Showcase University accomplishments internally to faculty, staff and students.
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OBJECTIVE 2: Showcase University accomplishments externally to local, regional, national and international audiences.
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OBJECTIVE 3: Communicate the University’s identity and messages to the public with one consistent voice.
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OBJECTIVE 4: Develop the infrastructure necessary to maintain and expand the University’s communications resources.
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OBJECTIVE 5: Develop a crisis communication plan that takes into consideration the unique elements of a distributed campus model and can be applied to a wide variety of emergency scenarios.
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Total budget for goal 7
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