MEDIA CONTACT: Polly Burks
FAU Awards First Master of Science Degree in Music Business Administration
Unique Degree Program Brings Together Two Colleges
BOCA RATON (June 6, 2008) – Earlier this Spring, Florida Atlantic University granted its first master of science degree in music business administration, a degree that prepares students for the commercial music business. Jazmine Valencia was the first to receive a degree in this two-year old program that is a collaborative effort between FAU’s Dorothy F. Schmidt College of Arts and Letters and the Barry Kaye College of Business.
The degree prepares graduates for positions in label management, music recording, music publishing, music marketing and retailing, venue management, and entertainment law. Students take business courses that range from “Financial Accounting Concepts” to “Venue Management” and music courses that range from “Advanced Legal Issues for the Musician” to “Advanced Music Marketing.” The degree comprises two years of full-time study and includes an on-going internship with the department of music’s commercial record label Hoot/ Wisdom Recordings, which has produced eight CDs and is currently completing several new CDs.
Valencia, who lives in Boca Raton, received her bachelor’s degree in finance and international business from FAU and started right into the master’s program in 2006. “I have always been passionate about music,” said Valencia, “so, after earning my bachelor’s degree, getting a degree in music business administration was the next logical step. I'm not a musician so the only way for me to do what I love for a living is to be a part of the music business.”
Since graduating, Valencia has been busy with her own company, The Brightside Group, which is a full service arts and entertainment new media firm specializing in online promotion, internet presence, web design, event production and photography for artists. When asked what she liked most about the program, Valencia replied that she was attracted to the fact that some of the professors were actually professionals in the field.
FAU has had a commercial music program since 2002 led by Michael Zager, who has broad experience in the commercial music industry. He has produced many Grammy Award-winning artists, including Whitney Houston and Luther Vandross, and he has composed and/or arranged more than 400 commercials. Zager is joined by an advisory board comprised of nine advisors who are prominent figures in the various components of the music industry and business.
“Following the success of our commercial music program and Hoot/Wisdom Recordings at FAU, we saw the need to prepare students for the business side of the commercial music world,” said Michael Zager, Dorothy F. Schmidt Eminent Scholar in the Performing Arts at FAU. “This degree allows the musician, as well as the non-musician, to study the financial, marketing and legal issues surrounding the music industry.”
For more information about FAU’s MS degree in music business administration, contact Marc Rhorer in the Barry Kaye College of Business at 561-297-2545 or firstname.lastname@example.org. For more information about FAU’s commercial music program, call 561-297-0600 or email email@example.com.