Dr. Eric H. Shaw is Professor of Marketing and Chairman of the Marketing Department at Florida Atlantic University. An alumnus of FAU, he received his BBA in 1972, MBA in 1973, and was invited to join the FAU faculty as Instructor of Marketing in 1974. Dr. Shaw earned his Ph.D. at Temple University and has also taught on the faculties of Rutgers University and the University of Miami. After returning to FAU in 1982, he served as Associate Dean of the College of Business. He is currently President of the University Faculty Senate and a member of the FAU Board of Trustees. Dr. Shaw teaches advanced undergraduate and MBA courses in Marketing Strategy and Strategic Marketing Planning, as well as doctoral seminars in the History of Marketing Thought and the Development of Marketing Theory. Teaching honors include the Award for Excellence in Undergraduate Teaching, the Distinguished Teacher of the Year in the College of Business, the Teaching Incentive Program Award, and the Faculty Talon Award.  Dr. Shaw serves on the Board of several international academic societies and associations, as well as an editorial reviewer for a number of scholarly journals, academic conferences, and textbook publishers. His service ranges from involvement with the local business community, including serving on the Marketing Committee of the Palm Beach Development Board to leadership of international scholarly conferences, such as Director of the World Marketing Congress in Singapore, and Chairman of the Conference on Historical Analysis and Research in Marketing in Long Beach, CA.  In addition to winning several competitive grants for both research and teaching, Dr. Shaw was also honored to be inducted into the Alumni Hall of Fame at Florida Atlantic University and to receive the Outstanding Achievement Award from the American Marketing Association.